Xona Games: Canada Business Feature
Monday, June 20, 2011
By: Matthew Doucette

Xona Games has been featured and interviewed in the Canada Business bulletin, "Nova Scotia’s monthly business information bulletin", June 2011 issue:


Xona Games featured in the Canada Business bulletin (June 2011).

It reads (links added by us):

Playing with the Big Boys
It’s game on for digital business

by Kayla MacDonald and Cindy Allen


Photo: John Sherlock
Matthew and Jason Doucette of Xona Games in Yarmouth, Nova Scotia:
Quality products trump business location in the gaming world.

If you’ve watched YouTube, played a game on your Nintendo DS, or downloaded the latest app for your handheld device lately, then you know how pervasive digital media has become in our entertainment and information worlds.

With parts of Canada dubbed the “Silicon Valley of the North”, the country has become a hotbed of technology innovation involving some 14,000 skilled digital media workers, and 260+ digital media companies.

Within the sector, the multibillion-dollar video game industry is experiencing tremendous growth, with Canadian companies poised as global leaders across the entire gaming value chain – from tools development to casual games and serious games, to mobile game and gameware development.

It’s an industry on the move. Literally.

More and more companies are choosing to set up shop outside of the traditional hubs of gaming creativity -Toronto, Vancouver and Montreal. Nova Scotia, for example, is home to internationally-recognized studios such as HB Studios, Longtail Studios, the Red Space, Twisted Oak and Xona Games, with more expected to arrive.

Attractive tax incentives, a highly-skilled workforce, low employee turnaround and a good quality of life are all cited as draws to the province.

Twin brothers Matthew and Jason Doucette well know the benefits of doing business here and have happily never had to leave home to reach their level of business success.

“Video game development is part of a highly competitive global market,” the Xona Games creators explain, but the physical location of a digital business barely matters in a wired world.

The world’s top publishers such as Nintendo, Electronic Arts, and Activision, have their pick of games developed around the globe, yet Xona Games, located in small-town Nova Scotia is firmly on the global radar with its award-winning games, and enjoying recognition in notable gaming publications.

How? The Doucettes started their independent business young, and with a unique recipe for success.

“Many people think that my brother and I are gifted or that our expertise is a product of the classroom, but it is our continuous crafting of new games and dedication that has taught us everything we know.”

Matthew also advocates that if you’re interested in the development business, first jump in and give it a try. “If you don’t enjoy the process and can’t challenge yourself, then maybe the industry isn’t right for you.”

Both Acadia University graduates realize that a university education can only get you so far. “Like most things, it boils down to the fundamental principle that practice makes perfect,” reinforces Jason.

Practice, plus the evolution of new concepts and credos. The brothers compiled their own philosophies into something they call “Game Code” – a list of do’s and don’ts collected from video games they played in their youth. Jason adds that while the Game Code doesn’t necessarily guarantee success, it does guarantee high quality: an element publishers want.

It’s also important to get out there and attend events like the annual Game Developers Conference, the world’s largest professionals-only game industry event, held in San Francisco, California. This year, Matthew and Jason’s small business display was set up near industry giants like Nintendo and Google.

But don’t expect “business quite as usual” at a trade show like this.

The brothers laugh as they highlight the unique cultural differences these events tend to reveal about the digital business world, where media and video game developers are beyond the formality of wearing a suit and tie:

“Some of the biggest industry leaders walk around wearing ripped jeans and an old t-shirt.” In the gaming industry, appearances are irrelevant: A developer’s work speaks for itself, say the brothers, and is an art form that entails creative and quality work.

As digital media evolves and new forms emerge, so do opportunities for developers. Mobile gaming systems and family-friendly video games are just a few niches now spurring industry growth. The Doucette brothers plan on taking full advantage of the expanding industry.

“Games for social media platforms such as Farm Ville on Facebook, and games geared towards women are a few changes that have already taken storm,” says Doucette. “The industry is here to stay and can only be expected to continue to grow.”


Above: A Xona Games display looks completely at home just
steps from that of global giant, Nintendo.

Profile of an entrepreneur

Who: Jason and Matthew Doucette
Company: Xona Studios, video game design
Location: Yarmouth, Nova Scotia
Established: 2008
Current Game Platforms: Xbox LIVE Indie Games and Windows Phone 7
Future Goals: Xbox LIVE Arcade, PlayStation Network, Windows PC, Nintendo Wii and iPhone
Watch: Matthew’s Are you smarter than a CEO? Interview: http://www.youtube.com/watch?v=ChF8o28_c1o


Gameplay shot from Score Rush (scorerush.com) - a 4-player shoot ‘em up game from Xona

Read the original article here: http://198.165.22.233/ns-ec/cb-ns/news/06-2011.pdf or off our own server here: 06-2011.pdf.

Thanks to Kayla MacDonald and Cindy Allen, and Canada Business, for featuring us!

 

More Xona Games Articles:

2017/Oct/14 Xbox LIVE Indie Games Officially Shut Down
2017/Oct/02 Matthew Doucette: Xbox MVP Award!
2017/Apr/10 Exploring Non-Euclidean Geometry
2017/Mar/30 PAX East 2017 Wrap Up
2017/Mar/26 GDC 2017 Wrap Up
2016/Dec/06 Matthew Doucette: Featured in Canada Business Network
2016/Oct/17 Xona Games: Featured by Futurpreneur
2016/Oct/06 Random: 3rd Place at Atlantic Lottery Hackathon
2016/Aug/01 Matthew Doucette: Xbox MVP Award!
2016/Jul/21 Practicing Self-Care as an Entrepreneur
2016/Jul/06 Ego is the Enemy
2016/Jul/05 XNA 5.0 Officially Declined by Microsoft
2016/Jun/28 Kickstarter: Xydonia: Action Packed Japanese Inspired Retro Shmup
2016/Jun/12 Xona Games: Featured on CJLS Radio
2016/Jun/08 Xona Games: Featured in Yarmouth Vanguard
2016/Jun/01 Xona Games: Featured in The Chronicle Herald
2015/Oct/05 Futurpreneur Funds Xona Games
2015/Sep/23 Matthew Doucette Pitching Xona Games at Invest Atlantic
2015/Jul/30 Matthew Doucette: Completed 100 Xbox LIVE Games!
2015/Jul/17 Xona Games: Featured in Progress Magazine
2015/Jun/29 Matthew Doucette: Keynote Speaker at Game Space AV
2015/Mar/22 Matthew Doucette: CJLS Radio Interview on Bizcraft
2015/Mar/14 Matthew Doucette: Keynote Speaker at Bizcraft
2015/Feb/12 Matthew Doucette: Guest Speaker on Artificial Intelligence
2014/Sep/19 Google Adsense
2014/Aug/18 Xona Games Lands $50,000 ACOA Funding
2014/Aug/16 Halifax Scramble S (Wrap Up)
2014/Aug/10 How Many Games Does a Game Developer Own?
2014/Aug/04 Kickstarter: Elysian Shadows, a Next-Gen 2D RPG
2014/Jul/25 Kickstarter: Funded Viridis, an Indie Shmup
2014/Jul/17 Xona Games in Wikipedia!
2014/Jun/27 Xona Games: Featured in Greater Halifax
2014/Jun/10 Xona Games: Featured in Yarmouth Vanguard
2014/Jun/06 Alexander Bruce: Inspirational Indie Developer
2014/Jun/05 Matthew Doucette: Guest Speaker at 1T
2014/Apr/02 Domains, Domains, Domains
2014/Mar/10 Matthew Doucette: Interviewed on Indie Dev Podcast
2014/Mar/04 Matthew Doucette: Interviewed on Game Code TV
2014/Mar/01 Xona Games: Featured in Official Xbox Magazine
2014/Feb/27 Xona Games: Announced as Official ID@Xbox Developer
2014/Feb/24 Matthew Doucette: 80 Completed Xbox LIVE Games
2014/Feb/23 Xona Games & Turbulenz Win $50,000 Tizen App Challenge
2014/Feb/18 Xona Games: Featured in Connected for Business
2014/Feb/17 Halifax Scramble Wrap Up
2014/Feb/15 Matthew Doucette Wins Raiden Fighters Jet Tournament
2014/Feb/14 Xona Games Shmup Tournament
2014/Jan/22 Xona Games: Interviewed by Rogers
2013/Dec/05 Don't Forget, Xona Games is in ID@Xbox too!
2013/Nov/07 Matthew Doucette: Guest Speaker at Entrepreneurship Seminar
2013/Oct/29 Xona Games Wins $20,000 Rogers Big Idea Contest
2013/Oct/25 Halifax Game Jam 2013 Wrap Up
2013/Oct/17 GDC 2014, Here We Come!
2013/Oct/14 Xona Games Supports NSGDA
2013/Sep/17 Running CityDesk on Windows Vista/7/8/10
2013/Sep/12 Xona Games Accepted in ID@Xbox
2013/Sep/09 Our Own NES Game Genie Codes
2013/Sep/03 Kickstarter: Funded Mighty No. 9!
2013/Aug/27 Take Risks
2013/Jul/25 Indie Royale's Indie Gamer Chick Bundle
2013/Jul/23 We're featured in Yarmouth Vanguard
2013/Jul/18 We're featured in Nova Scotia's ICT 2013 Sector Report
2013/Jun/25 Jalloo 2013 Wrap Up
2013/May/20 Sad News on Radiangames' First F2P, Bombcats
2013/May/14 Xonatron Breaks Top 10,000 on TrueAchievements
2013/May/02 Xona Games: Interviewed by Independent Gaming
2013/May/02 Funded Another Retro Kickstarter: Chasm
2013/Apr/29 Two Cool Kickstarter Projects
2013/Apr/25 GDC 2013 Wrap Up
2013/Apr/23 PAX East 2013 Wrap Up
2013/Apr/10 Kickstarter: Shmup Devs Unite!
2013/Mar/27 GDC 2013: Beating Score Rush in 0:10:20
2013/Mar/25 Xona Games Featured in Develop Magazine, Thrice!
2013/Mar/23 PAX East 2013: Matthew Wins Geometry Wars 2 Tournament
2013/Mar/13 Matthew Doucette Interviewed on Monetization Practices
2013/Jan/28 Don't Stop
2013/Jan/08 Xona Games: Jason Doucette GDC 2012 Interview
2012/Dec/18 Help Xona Games win a OUYA Dev Console
2012/Dec/06 Are Games Art? It Doesn't Matter
2012/Apr/06 Xona Games Devs Beat Super-C in 0:16:28 at PAX EAST 2012
2012/Mar/25 #1 and #2 in SHMUP Contest!
2011/Jul/22 Xona Games Backs Indie Game: The Movie On Kickstarter
2011/Jul/06 Xona Games Targeted For Rating Manipulation Abuse, Twice
2011/Jul/04 Xona Games: Featured in Official Xbox Magazine Online
2011/Jun/27 Halifax Game Jam 2011 Wrap Up
2011/Jun/20 Xona Games: Canada Business Feature
2011/Jun/20 "How I come to be Xona-Infected?"
2011/May/30 Xona Games: Featured in Chronicle Herald
2011/May/09 Xona Games: Interviewed by The Thoughtful Gamers
2011/Apr/11 Xona Games 1 of 3 Developers To Produce Three 4-Star XBLIG Games
2011/Mar/25 Xona Games is 4-Player Shmup King of XBLIG: Created 3 of Top 7
2011/Mar/21 Xona Games Running Lean: The Lean Startup Challenge
2011/Mar/14 Xona Games: Featured in Nova Scotia's "Your Studio Here" Promotions
2011/Mar/14 GDC 2011 Wrap Up
2011/Feb/22 Xona Games Featuered: Indie Games Counter Sequel-Driven Market
2011/Feb/02 Xona Games: Featured in Chronicle Herald, Again!
2011/Jan/27 Xona Games: Are You Smarter Than A CEO? Interview
2011/Jan/26 Featured Indie Developers: Xona Games
2011/Jan/10 Xona Games Featured in Develop Magazine, Again!
2011/Jan/04 Xona Games: CBC News Recap
2011/Jan/02 Xona Games 2 of Top 3 Picks in #1 Japanese Gaming Magazine, Famitsu
2010/Dec/17 Xona Games 10th & 11th Best Selling XBLIGs Worldwide
2010/Dec/12 Xona Games Dominates Japan in Top Ratings and Best Sellers
2010/Nov/03 Xona Games Congratulated by Nova Scotia House of Assembly
2010/Sep/23 Xona Games Inspires!
2010/Sep/10 Calculated Success
2010/Sep/06 Racketboy Podcast #15 - Indie Shmups
2010/Aug/30 Xona Games Featured Over 200 Times!
2010/Aug/25 Xona Games NSBI Photoshoot!
2010/Aug/09 Living the Dream!!!
2010/Jun/18 Google Respect
2010/Jun/16 Jalloo Festival to Showcase Duality ZF
2010/May/25 And In Local News... (Yarmouth, Nova Scotia)
2010/Apr/30 Homebrew Heroes: Retro Gamer Feature
2010/Apr/19 Xona Games Featured in Open to the World Magazine
2010/Apr/15 Xona Games Inc.: We're Officially Incorporated!
2010/Mar/25 Matthew Doucette: Guest Speaker at Innovation Social
2010/Mar/16 GDC 2010 Wrap Up
2010/Feb/25 Xona Games Speaks at Business Over Breakfast
2010/Feb/20 Xona Games Wins $100,000 - I-3 Technology Start-Up Competition (Video)
2010/Feb/02 50,000 YouTube Views
2010/Jan/26 Xona Games Featured in Local Newspaper
2010/Jan/26 Xona Games Wins $100,000 - I-3 Technology Start-Up Competition
2009/Dec/17 Acadia University Coverage: A Passion For Programming
2009/Dec/08 Xona Games Top 3 in $200,000 Technology Competition
2009/Nov/09 Xona Games Featured in Develop Magazine
2009/Oct/22 Xona Games I-3 Technology Start-Up Competition Finalist
2009/Sep/24 Xona Games Featured on CBC TV News
2009/Sep/23 Xona Games on CBC News Website
2009/Sep/23 CBC Radio One Interviews Xona Games
2009/Aug/18 Xona Games Company Profile for NSBI
2009/Jun/15 Console Arcade Interviews Xona Games
2008/Aug/28 Introducing Xona Games


 

About the Author: I am Matthew Doucette of Xona Games, an award-winning indie game studio that I founded with my twin brother. We make intensified arcade-style retro games. Our business, our games, our technology, and we as competitive gamers have won prestigious awards and received worldwide press. Our business has won $180,000 in contests. Our games have ranked from #1 in Canada to #1 in Japan, have become #1 best sellers in multiple countries, have won game contests, and have held 3 of the top 5 rated spots in Japan of all Xbox LIVE indie games. Our game engines have been awarded for technical excellence. And we, the developers, have placed #1 in competitive gaming competitions -- relating to the games we make. Read about our story, our awards, our games, and view our blog.



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Xona Games, Xona.com, Xonatech, Saw Tooth Distortion, Evolutionary Prototype (EP), Duality ZF, Decimation X, Decimation X2,
Decimation X3, Decimation X3.5, Decimation X4, Score Rush, Score Rush 2, Score Rush (HTML5), Score Rush MP, and Score Rush Extended (Score Rush EX)
trademarked and copyrighted by Xona Games Inc., Matthew Doucette, and/or Jason Doucette.
© 2000..2005 Saw Tooth Distortion. © Xona.com. © 2008..2010 Xona Games (under Xona.com).
© Xona Games Inc.

We make Intense Retro video games.